As a sponsor for the Humane Society of Broward County, Rexall Sundown held a fund raising campaign to support this worthy organization. Rexall Sundown’s lovable mascot (REX) was chosen as the host to rally team members into contributing.
Humane Society
and Rexall Sundown
Print and POS
ROLE: Art Director & Copywriter – from concept to completion.
Signage was attached to lucite doghouses strategically placed at cashier stations in the employee cafeteria for convenient collection of team member donations.